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Topic: Advanced Analytics

4 ways the banking industry can benefit from Predictive Analytics
By Fiona Villamor on April 24, 2019

Why is Predictive Analytics important? Customers are always expecting more and more from businesses, including financial institutions. They expect...

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A Natural Language Processing approach to Data Exploration with Analance™
By Salma Aziz, MSc on April 19, 2018

What if you can get insights into understanding your customers better, know what they need, and make inferences based on their mood? We’re now...

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When blockchain technology meets Big Data & Analytics
By Salma Aziz, MSc on March 22, 2018

Blockchain technology has been all over the news recently. With the explosion of bitcoin usage for digital transactions, blockchain is required to...

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Call Center Analytics: How to optimize the customer journey with customer touchpoints data
By Salma Aziz, MSc on March 8, 2018

Part 2: Optimizing the customer journey through Call Center Data Analytics (Read Part 1 here) After a sale, it is critical to ensure that every...

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Call Center Analytics: Optimizing operations with customer touchpoints
By Salma Aziz, MSc on March 1, 2018

Part 1: Optimizing operations through Call Center Analytics Customer service is essential to any organization, especially for product-based...

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5 challenges of implementing Advanced Analytics
By Salma Aziz, MSc on January 25, 2018

Part 2: Moving forward with Advanced Analytics In Part 1 of our blog, we explored how to get started with BI Analytics in your organization,...

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5 steps to adopting Business Intelligence Analytics in your business
By Salma Aziz, MSc on January 17, 2018

Part 1: BI and Analytics adoption made easy Companies across many industries have already adopted BI analytics to streamline day-to-day...

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4 reasons to use Predictive Analytics in sales
By Salma Aziz, MSc on November 14, 2017

Sales are still firmly entrenched in the last century with techniques such as cold calling, foot-in-the-door, pitching, and solution-selling...

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5 ways to turn your hotel into a smart hotel with IoT Analytics
By Salma Aziz, MSc on November 7, 2017

IoT (Internet of Things) Analytics is revolutionizing service delivery in the hospitality industry. Many hotels already use IoT devices, including...

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