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Topic: Advanced Analytics

4 reasons to use Predictive Analytics in sales
By Salma Aziz, MSc on November 14, 2017

Sales are still firmly entrenched in the last century with techniques such as cold calling, foot-in-the-door, pitching, and solution-selling...

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5 ways to turn your hotel into a smart hotel with IoT Analytics
By Salma Aziz, MSc on November 7, 2017

IoT (Internet of Things) Analytics is revolutionizing service delivery in the hospitality industry. Many hotels already use IoT devices, including...

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What are your customers saying?: 4 ways Sentiment Analysis benefits your business
By Ducen on October 31, 2017

Modern social analytics tools expand the insights you can get into the performance of your products, services, and related marketing campaigns....

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How to fight fraud with Analytics
By Ducen on December 5, 2016

Fraud and scams are always evolving But are financial institutions evolving fast enough to curb or pro-actively combat its risks? Financial...

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How Big Data and Analytics play a major role in the aviation industry
By Ducen on November 15, 2016

How IoT, Big Data, and Analytics give wings to the aviation industry IoT (Internet of Things) technologies and analytics have played a major role...

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Why organizations are using Big Data Analytics for talent acquisition
By Ducen on October 18, 2016

Big Data Analytics for talent acquisition and management It is quite common to expect hiring professionals to fill vacant positions on demand,...

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How Data Analytics impacts the banking industry
By Ducen on October 4, 2016

Analytics in banking Customer acquisition and retention has always been the primary drivers for any business. Given today’s stiff competition in...

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The key to business survival: A Big Data strategy for risk management
By Ducen on September 20, 2016

Why you need a Big Data strategy With the cost of storage dropping, thanks to cloud computing, data growth is unstoppable. But with advances in...

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3 ways the telecom industry can leverage Big Data Analytics
By Ducen on August 25, 2016

Why is Big Data Analytics important in telecommunications? The telecommunications industry holds a wealth of customer information, which is why it...

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